For BuyersFor Sellers November 20, 2025

The Most Popular Home Features for Retirees

The Most Popular Home Features for Retirees in Greater Cincinnati 🏡✨

How Today’s 55+ Buyers Are Redefining Lifestyle, Comfort, and Community

Retirement today doesn’t look like it did a generation ago. Many retirees in Greater Cincinnati are staying active, traveling more, starting new hobbies, and staying closer to family. Because of that, the features they want in a home are shifting as well. Instead of simply downsizing, they’re searching for homes that offer comfort, low maintenance, smart technology, and long-term accessibility—but without sacrificing style or convenience.

Throughout areas like Loveland, Milford, Anderson Township, Batavia, and Union Township, ranch-style homes, patio homes, and communities with built-in maintenance support are seeing strong demand. These homes often sell faster and with fewer price reductions because they work for a wide range of buyers, including both retirees and young families.

This guide breaks down what retirees want most, why these features matter, and how to search strategically in today’s market.


Why This Trend Matters Right Now 🔍

Retirees make up the largest group of homebuyers in the U.S., according to the National Association of REALTORS®, and many have significant equity from previous homes. Since they have strong buying power, their preferences directly influence local inventory, new construction, and renovation choices.

In Greater Cincinnati, this trend is especially visible. Many buyers are moving from rural or larger family homes into locations that offer more walkability, healthcare access, entertainment, and social connection. Instead of feeling isolated, retirees want to be near parks, shopping, and family activities.

This shift isn’t about downsizing—it’s about right-sizing for the lifestyle they want now and in the future.


Key Market Trends & Data 📊

Several national studies highlight what buyers 55+ are looking for:

  • 39% of recent buyers are BoomersNational Association of REALTORS®

  • 74% of older homebuyers prefer one-story homesNAHB

  • Nearly half move to be closer to familyNAR

  • Smart-home technology adoption among adults 60+ continues to riseAARP

Locally, homes that meet these criteria are seeing higher demand, especially in:

  • 45150 (Milford / Miami Township)

  • 45140 (Loveland)

  • 45255 (Anderson Township)

  • 45102 & 45245 (Batavia / Union Township)

These communities offer retail, healthcare access, and easy travel routes, which helps retirees remain active and independent.

To explore more local trends, visit my blog:
👉 https://mikemcentush.sites.cbmoxi.com/my-blog


Buyer Motivations: Why Retirees Are Moving 💡

Although every buyer has a unique story, several consistent motivations appear across the Cincinnati market:

  • Simplifying life with lower maintenance

  • Living closer to adult children and grandkids

  • Reducing long-term stairs and mobility challenges

  • Cutting costs while improving comfort

  • Creating a safer, more manageable home setup

  • Staying connected to community and activities

  • Accessing healthcare, airport routes, and retail

In many cases, buyers are not running from something—they are running toward a lifestyle they want to enjoy fully.


The Most Popular Home Features for Retirees 🏠🔥

Let’s break down what retirees are actually prioritizing when choosing their next home.


1️⃣ Single-Level Living or Main-Floor Primary Suite

A home doesn’t have to be small—it simply needs to be practical. Homes with the primary bedroom, laundry, kitchen, and garage all on one level help owners stay independent longer. Even healthy and active buyers plan ahead so they won’t need to move again if mobility changes later.

📍 Popular locally: ranch homes in Loveland, Milford, and Anderson Township


2️⃣ Low-Maintenance Exterior & Landscaping 🌿

Retirees want to spend time traveling, relaxing, or with family—not staining decks or hauling mulch. That’s why brick, vinyl, composite decking, and HOA-managed landscaping are top priorities.

Patio homes and detached condos with snow removal and lawn care included are especially popular in Anderson Township and Union Township.


3️⃣ Smart-Home Tech for Convenience & Safety 📱🔐

Technology offers peace of mind without adding complexity. Many retirees appreciate features that help them monitor the home remotely, especially if they travel seasonally.

Popular options include:

  • Smart locks and keypads

  • Ring cameras and security lighting

  • Voice-activated lights

  • Smart thermostats

  • Water-leak sensors and auto-shutoff valves

AARP reports that more than 70% of adults 60+ use smart devices to improve comfort and safety.
🔗 https://www.aarp.org


4️⃣ Accessibility & Aging-in-Place Design 🚪🛁

Homes with universal design features help owners stay in place confidently as needs change.

Common upgrades include:

  • Zero-entry showers

  • Grab bars or reinforced wall supports

  • Wider hallways

  • Minimal steps from garage to entry

  • First-floor laundry

  • Slip-resistant flooring

Builders across Clermont County are adding these features proactively due to rising demand.


5️⃣ Space for Family, Hobbies & Travel 👶🎨✈️

Retirement is often more active than working life. Homes that support hobbies and family visits are a major draw.

Top features include:

  • Finished basements with guest suites

  • Multi-purpose craft or media rooms

  • Home gyms or workout spaces

  • Extra storage for travel gear

  • RV or boat parking

In Milford and Loveland, homes near parks and walking trails are especially appealing to active retirees.


6️⃣ Community Amenities & Walkable Lifestyles 🚶‍♂️⛳

Connection matters, and isolation is a concern for many. As a result, communities with recreation and neighborhood programming continue to grow in popularity.

Desired amenities include:

  • Fitness centers and pools

  • Pickleball courts

  • Walking trails

  • Community event spaces

  • Planned social activities

Neighborhoods like Heritage at Miami Bluffs and Ivy Pointe attract buyers who want convenience without giving up independence.


7️⃣ Proximity to Healthcare, Shopping & Travel 🚗🏥

Instead of rural acreage, many retirees prefer homes located near hospitals, medical specialists, and major shopping centers. Easy access to I-275 and CVG airport matters for those who travel frequently or split time in different climates.

Convenient locations include:

  • Near Mercy Clermont in Batavia

  • Near The Christ Hospital Outpatient Center in Anderson Township

  • Near Eastgate retail and restaurants

This helps owners maintain an active lifestyle while staying close to essential services.


Financial & Lending Considerations 💵

Even when a buyer has equity or cash, financing strategies still affect convenience and long-term planning.

Strategy Ideal For Why Use It
Cash Purchase Downsizers Simplifies the purchase & removes payment risk
Reverse Mortgage Purchase Fixed-income retirees Reduces monthly expenses while retaining ownership
HELOC Keeping current home as rental Unlocks equity without selling
VA Loan Military retirees Powerful benefits & lower cost of entry

📌 Always consult a qualified financial advisor or lender before making decisions.


Home Search Tips for Retirees 🔍

Here are smart ways to approach the process:

  • Start with lifestyle goals before picking a neighborhood

  • Prioritize low maintenance and single-level layouts

  • Compare HOAs vs DIY maintenance costs over time

  • Visit neighborhoods at different times of day

  • Consider future accessibility even if not needed today

  • Plan for storage and guest space early

When I work with retirees, we often start with a “future-focused needs checklist” to narrow the search quickly and confidently.


How Working With a REALTOR® Helps 🤝

Retirement moves involve more than finding a new house. They require planning, timing, and financial strategy. A trusted advisor helps:

  • Identify layouts that support long-term comfort

  • Compare neighborhoods based on lifestyle fit

  • Evaluate market timing and resale value

  • Coordinate downsizing and moving logistics

  • Provide local contractor, lender, and service referrals

  • Offer negotiation strategies based on local market data

The goal is to make the transition smooth and rewarding—not stressful.


Conclusion: Ready to Plan Your Next Chapter? 🌟

If you’re considering downsizing, relocating, or buying a home designed for long-term comfort, I’d love to help you explore your options. Whether you’re moving now or planning years ahead, the best time to start preparing is today.

📅 Schedule a consultation:
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Let’s find a home that supports your future—not just your present.

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